“Our mission is to create positive, lasting change within company culture through effective leadership development.”

Create Measurable and Lasting Change
With Visionary Leadership


Today’s workforce, especially the young talent and motivated minds want to be intellectually stimulated and emotionally engaged. This requires a new approach to leadership. Research shows that the number one skill leaders need today is the ability to create a compelling vision and engage others around it.

Simon Vetter, co-author of “Leading with Vision”, teaches executives the essential leadership behaviors to inspire their people with a compelling vision. By applying a proven change process, he will guide you, your organization, and its people along a path leading to courage, clarity, and a high-performing culture.

Our Services


We help leaders strengthen themselves, their teams, and their organizations with our Executive Coaching, Leadership, and Team Development Programs.

Leadership Insights


motivate employees

How Do You Motivate Employees?

I have heard this many times from managers: “How do I motivate people to get them to do the things I want them to do?” The answer is: “You don’t!” It is hard to motivate people because they already are motivated. What we can do is…
Organizational Change Mistakes To Avoid

Four Organizational Change Mistakes To Avoid

Company's go through organizational changes: implementing a new CRM system, restructuring project for cost cutting, introducing a new product line, expanding into another country, establishing e-commerce business, buying or merging with another…
Inspire employees

How to Inspire Your Employees with a Vision?

When it comes down to promoting the vision throughout the organization, one of the most challenging part is engaging the workforce around it. This means creating an emotional connection with the vision for employees—more specifically, creating…

Meet Simon Vetter


Executive Coach


With 24 years of experience in leadership training, Simon is a behavioral change expert, working with executives and leaders to create lasting and measurable transformation for themselves, their teams and organization.

Speaker and Author


With his engaging and dynamic presentation style, Simon energizes his audience to gain new insights, learn practical tools, achieve positive change and enhance their performance.

“Swiss Guy” Living in California


Born and raised in Switzerland and having lived 20 years in California, Simon brings a rich perspective on how to effectively lead in a global, dynamic and cross-cultural business environment.

Leading with Vision

An Investigative Journey to Uncover the Core Ingredients Needed for Leaders to Captivate Today’s Workforce.

Marshall Goldsmith

“I am more than happy to recommend my friend and colleague, Simon Vetter. Simon is an expert at helping professionals get even better by achieving positive, lasting change. He is an excellent coach and teacher.”

Marshall GoldsmithExecutive Coach and best-selling author of “What got you’re here won’t get you there”