BSH: Turnaround of a Consumer-Goods Business in the US

Michael Traub
CEO, Bosch-Siemens Home Appliances, USA
Problem:“BSH hired Simon Vetter during the worst economic crisis that our industry faced in a long time…”
Assess:
- Evaluation of new leadership team
- Different levels of experience in management
- Cohesiveness (none) or alignment
- Inconsistent decision-making
Plan:
- Empower CEO to spearhead change initiative
- Individual coaching and leadership development
- Create real and strong commitment to align and win together as a team
Follow-Up & Change:
- Continuously participate in the process
- Re-assessments and check-ins
Measure:
- Jointly defined a clear strategy for the organization
- Improved team attitude
- Positive impact on associates measured by leadership team
- Executive team became a high-functioning team
- Credibility increased at HQ
- Revenue growth and market share gain
Leading with Vision
An investigative journey to uncover the core ingredients needed for leaders to captivate today’s workforce.

“Simon is creative, action-oriented and has a great sense for managing both the concept and execution of any program. He has a fine personality.”