Tag Archives: creating a personal brand
What do leadership and personal branding have in common?
They both demand authenticity. Jim Kouzes, a renowned leader in leadership development, teaches that a brand is a total experience. Continue reading
Posted in Leadership, Personal Branding
Tagged creating a personal brand, leadership training
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On Purpose
“What gets you up in the morning?” “That’s a core question, and it’s a question of purpose,” Richard Leider says. Richard’s business, and consequently his brand, is about purpose. His brand is Discover the Power of Purpose; his mission is … Continue reading
Listen to the Market
Here is an excerpt from STAND OUT! Personal Branding Strategies for Business Professionals by Simon Vetter:
Perception is critical in personal brand management. It is not about what you think about yourself and how good you are; it’s what other people think about you.
